There were six great Gosvamis of Vrndavana — Srila Rupa, Sanatana, Bhatta Raghunatha, Sri Jiva, Gopala Bhatta and Dasa Raghunatha — and none of them inherited the title of gosvami. All the Gosvamis of Vrndavana were bona fide spiritual masters situated on the highest platform of devotional service, and for that reason they were called gosvamis. All the temples of Vrndavana were certainly started by the Six Gosvamis. Later the worship in the temples was entrusted to some householder disciples of the Gosvamis, and since then the hereditary title of gosvami has been used. However, only one who is a bona fide spiritual master expanding the cult of Sri Caitanya Mahaprabhu, the Krsna consciousness movement, and who is in full control of his senses can be addressed as a gosvami. Unfortunately, the hereditary process is going on; therefore at the present moment, in most cases the title is being misused due to ignorance of the word’s etymology.
Srila Prabhupada Sri Caitanya-caritamrta Madhya-lila 9.289 purport